APCW's Open Letter to Microgaming in Regard to the Grand Prive Affiliates

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Dear Microgaming,

There comes a time in the course of business when the most profitable option is integrity. Your company helped to lay the very foundation of the online gambling industry, and throughout the years built an unmatched reputation of character and fairness. Now, however, the same industry you once led watches as you sit by silently, refusing to embrace the same qualities which helped to propel you to that leadership position. It is both saddening and discouraging that, at this most critical crossroads, you must be encouraged and to choose the ethical option.

The Microgaming name once carried with it a connotation of honesty, fairness, and credibility. These terms are still found in the verbiage of your website today. However, where those words once described a business philosophy and code of conduct, they now appear to be merely marketing fodder for a software product. It is long past time that those in the highest positions of your corporation look down toward the foundations upon which Microgaming was founded, and recommit to those ideals for their customers, for their partners, and for themselves.

Microgaming cannot remain silent and then criticize the dialogue of others. They cannot sit by motionless and then be viewed as an industry leader. They cannot demand respect and then absolve themselves from responsibility. And they will not move past the wrongs which have been committed without first helping to do what is right. Therefore, the APCW has taken the initiative to create a list of suggestions we feel are in the best interest of those who have been damaged by the actions of the Grand Prive Affiliates, and which we believe are also in the best interest of Microgaming:



1) Take a proactive stance in revisiting the Grand Prive investigation, encourage the management and ownership of Grand Prive to cooperate by turning over all affiliate records from November of 2008 to present, and help provide any additional, missing, or contradictory data to independent investigators including, but NOT limited to, the eCogra Group so that an honest, fair, and transparent outcome can be achieved.

2) In the event that Grand Prive fails to cooperate in facilitating a fair and satisfactory outcome in any way, then we encourage Microgaming to remove them and any associated properties under the control of the same ownership and/or management, as a licensee immediately. Also, to bar all those directly associated with Grand Prive from obtaining a license or otherwise doing business with Microgaming in any way until this matter has been resolved.

3) Construct and execute a plan of specific protections to help prevent situations like the Grand Prive Affiliates from re-occurring, including a more stringent selection process for those applying to use the Microgaming software, ongoing audits of licensees cash flow and liquidity, a "code of conduct" for dealing with affiliates, and a requirement that these licensees hold some sort of reserve in escrow as a minimum protection for their contracted marketing partners.